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BMW to launch ParkNow mobile parking service in San Francisco

At a press conference yesterday with San Francisco Mayor Ed Lee, BMW Group board member Dr Ian Robertson announced the upcoming launch of ParkNow, an innovative mobile parking solution that is a joint venture with Urban Mobility, and provided new details about DriveNow, a premium car-sharing service which features a fleet of BMW ActiveE all-electric vehicles. San Francisco serves as the initial US market for each service.
August 21, 2012 Read time: 2 mins
At a press conference yesterday with San Francisco Mayor Ed Lee, 6419 BMW Group board member Dr Ian Robertson announced the upcoming launch of ParkNow, an innovative mobile parking solution that is a joint venture with Urban Mobility, and provided new details about DriveNow, a premium car-sharing service which features a fleet of BMW ActiveE all-electric vehicles. San Francisco serves as the initial US market for each service.

ParkNow, which will be available to drivers beginning in September, is an online mobile parking service that enables users to pay for parking in advance, with guaranteed access and clearly defined rates, based on their personal preferences. Customers can search for parking using ParkNow’s mobile app or website, reserve, pay and then be navigated directly to the parking facility, reducing time spent looking for parking, as well as emissions. There are currently 14 ParkNow locations in and around San Francisco piloting the system. Four ParkNow partner operators, ProPark America, Towne Park, ABM Parking and California Parking, will launch over 100 additional ParkNow locations in the coming weeks.

DriveNow which launched in June in San Francisco is a flexible, premium car-sharing programme offering the opportunity to drive BMW’s first all-electric vehicle, the BMW ActiveE with zero emission driving. The fleet of 70 ActiveE vehicles is located at eight DriveNow Stations around San Francisco, with two additional stations in Palo Alto and at the San Francisco International Airport coming soon. Through a partnership with California-based 4824 Coulomb Technologies’ ChargePoint network, drivers can easily locate a nearby charging station if they need to top-off during the course of their rental, which has no time limit. Parking and charging is free at DriveNow Stations.

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